Goals
• Increase the number of downloads by target audience
• Increase awareness of the mobile app
• Increase the number of active Users
• Increase the number and amount of transactions through mobile app
• Increase the number of repeatable transactions
01
User journey
The current research showed a lot of issues and as a result, large drop-off of possible clients which appears to happen before the download
02
User flow
I started from sketching my ideas and ended with a wireframes and build a user flow
01
Final design
Reworked UI to follow Android guidelines and feel more clean and simple
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